Mashup: The Winning Combination

I was once told that “progress” is the combination of elements or events in to one, to where the sum of the parts is greater than the whole.

There is an evolution of information happening by way of the Internet. Whole new effects, ideas and solutions are being produced. New ways of looking at old problems, new collaborative opportunities to co-develop, borrow and share enable the production of effects, ideas and solutions that used to take enormous amounts of resources to produce before.Google Map Mashup Homes for Sale

A “mashup” is the manifestation of progress in the Information Age.

By combining information that is bought, found, shared, borrowed or collaboratively developed, we can now produce ideas, solutions and products at an alarming rate. Think Google Maps overlaid with houses for sale, or a video of Dora the Explorer mashed with the music of Soulja Boy.

Progress. We can create more and faster than ever before.

The below video is a brilliant example of a video mashup.

Employing “user-submitted” YouTube content as his sole building blocks, Israeli musician and producer Kutiman’s ThruYOU — a mini-album’s worth of A/V material with revelatory results.

It’s a tribute to bedroom musicians. Kutiman carefully credits all of the musicians he samples, giving many unknowns a good 15 minutes of fame.

-from Kelly McKnight‘s FaceBook review of Kutiman’s “ThruYou.”


See: Kutiman-Thru-you – 01 – Mother of All Funk Chords on Youtube: http://www.youtube.com/watch?v=tprMEs-zfQA

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