Archive for July, 2009

Microsoft Forced to Play Fair Drops Anticompetitive Tactics

Via Computerworld

IE8 setup change hints at further concessions to EU in antitrust fight

Microsoft on Thursday bowed to critics involved in the company’s European antitrust case who have accused it of silently changing users’ default browsers, a move that may be aimed at Brussels-based regulators.

Internet Explorer 8 (IE8) will no longer replace a PC’s default browser when a user selects the already-checked “Use express settings” option in the setup screen, Microsoft said on Thursday. Both Opera Software and Mozilla had hammered Microsoft in May over the tactic, accusing the company of force feeding IE8 to users with Windows Update, and silently changing the default browser on PCs.

Read the full article here.

via IE8 setup change hints at further concessions to EU in antitrust fight.

Is Entrepreneurism The New Economy?

Will the proliferation of entrepreneurism and small businesses
lead the U.S. out of recession as the New Economy?

What if we haven’t bottom out yet?
What if we rethink our current approach?
What if I started a new business?


Historically, economic downturns are lead to recovery by small business.
Data and public sentiment show this may hold true for the present economic
turn around to begin.

Today’s jobs and tomorrow’s sources of gainful employment are projected to come from the burgeoning entrepreneurial class and new businesses starting up across the country.


Consumer Confidence = Two thumbs up!

When asked this Spring, “Who will lead us to a better future?” Americans put Entrepreneurs and Small Businesses first with 63% followed by Science and tech leaders (52%). (Source: WeMedia, 2009)


Encouraging Facts

In 2008, 3.2 out of 1000 adults created a new business each month. That’s approximately 530,000 new businesses per month (source: The Kauffman Index of Entrepreneurial Activity, 2009).

The states with the highest entrepreneurial activity rates were Georgia (590 per 100,000 adults), New Mexico (580), Montana (530), Arizona (490), Alaska (440), and California (440). (Kaufman)


Crazy to Start a Business Now?
Who would start a company when their economic future is unstable? Well try reading Startups in a Downturn. Lessons learned: everything is cheaper, there is less competition in the marketplace and in fundraising, there is more time to work on business plans. Read more here.

Still not convinced? Looking for more support? For more mental fodder
see Inc.com‘s “6 Questions to Ask Before Starting a Business.


For the full study on Entrepreneurism, download the Kaufman Index here.
http://www.kauffman.org/uploadedFiles/kiea_042709.pdf

Amos White is an Internet Marketing Evangelist and public speaker.
Follow Amos on Twitter @Mos42 and on his blog https://amoswhite3.wordpress.com.

Oneupweb Study Shows Social Networking Ads Work

Study: Social Networking Ads Work

According to a post on Entrepreneur.com, a small sample of 25 individuals produced encouraging findings on social networking ads.

An eye-tracking study conducted by Oneupweb, a search marketing firm, found that 65% of subjects studied approved of seeing advertisements and even engaged with ads while searching for products and reviews.

Although encouraging, businesses and marketers might seek further data to corroborate Oneupweb’s findings before jumping to spend precious ad budgets.

Read full article at Entrepreneur.com Daily Dose.

See the complete Oneupweb study here.

See the SearchEngineWatch.com post on the study.

Amos White is an Internet Marketing Evangelist and public speaker.
Follow Amos on Twitter @Mos42 and on his blog https://amoswhite3.wordpress.com.

NextGov Streams Live US Govt Tweets

Know what your government is up to? logo_nextgovNextgov does.

Nextgov, the web site service launched this spring by Government Executive Media Group, has a Web 2.0 tool dubbed “The Feed” that aggregates official Twitter feeds from federal government agencies on its website.

The Feed displays the real time tweets from The White House, SEC_News, U.S. Coast Guard, NASA and more.

NextGov is the interactive online home for federal managers interested in technology-based business solutions. Nextgov.com is designed as a meeting place for government and industry managers to share insights on deploying IT successfully to achieve agency missions.

You no longer have to wait for CSPAN to report on what your federal agencies are doing now.

See NextGov’s tweet stream: http://www.nextgov.com/thefeed/.

Read more about NextGov here.

Amos White is an Internet Marketing Evangelist and public speaker.
Follow Amos on Twitter @Mos42 and on his blog https://amoswhite3.wordpress.com.
NExtGov Streams Live US Govt. Tweets

Twitter: Censorship or Consumer Watchdog?

Clickz reports that Moonfruit, the Do It Yourself web site tech firm cries foul of Twitter pulling its hastag #moonfruit from twitter’s trending topics list.

In short, twitter censored the suddenly viral quick rising hashtag from its list.

Sad for the web 2.0 community, Twitter’s move undermines the ability for the community of users to police itself; in supporting or not supporting community activity, or even reporting wrongdoing when it occurs.

This maybe an opportunity for Twitter to develop another identifier for commercial hashtags based on color or a separate sear collumn for its users.

Read full text of the ClickZ article here.

Amos White is an Internet Marketing Evangelist and public speaker.
Follow Amos on Twitter @Mos42 and on his blog https://amoswhite3.wordpress.com.

Microsoft Issues Security Advisory

Microsoft recently warned of  vulnerability in its Video ActiveX Control that could allow a remote unauthenticated attacker to execute malicious code on computers running Windows XP and Windows 2003 Server.

How to Protect Your Computer
Go to Microsoft’s Security Research & Defense Blog and visit the link to disable the vulnerability.

Study: Twitter Users Want to Discover, Download and Pay for Music

New Study: Twitter Users Want to Discover, Download and Pay for Music

A recent Hypebot blog post reports that a new study reveals that Twitter users are more inclined to download and purchase online music than the average.

“Twitter has the power to entertain
— and to motivate music fans to purchase…”

According to NPD’s consumer tracking, 33% of Twitter users reported buying a CD in the prior 3 months, and 34% said they had purchased a digital download. That compares positively to overall web users at 23% and 16% respectively.

The “Consumer” Takeaway

The marketing takeaway according to NPD entertainment industry analyst Russ Crupnick,  is if “used properly Twitter has the power to entertain — and to motivate music fans to purchase more new albums, downloads, merchandise, and concert tickets.”

Now if we can only get gas companies and financial institutions to listen and engage in meaningful conversations we might develop new and beneficial products that better serve consumers as well.

Amos White is an Internet Marketing Evangelist and public speaker.
Follow Amos on Twitter @Mos42 and on his blog https://amoswhite3.wordpress.com.


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