Does it take a community to raise a business?

Posted by Dee Allomong.

Does it take a village to raise a business?
Some experts think so. Business Woman Looking

In this information era, consumers have digital access to a myriad of competitors and business information and market forces and disruptive technologies have shifted the balance of power away from traditional marketing and advertising models.

Both consumers and businesses have self gravitated to online communities to find answers to new questions and to find solutions to the unforeseen challenges they have yet to experience.

Proverbs: Lessons from our past

The old African proverb “it takes a village to raise a child” emphasizes the impact a community has on the growth, development, and successful maturation of a person to not only survive to adulthood, but to thrive to become a contributing member within their community.

Although we are in a high-tech age, these simple words still ring true with in application beyond the walls of the family unit – as they are now being applied to impact community as it supports the growth of entrepreneurial businesses.

So, if it takes a village to raise a child, what does it take to raise a business?

Often, your business is often conceived out of a passion, which gives birth to an entrepreneurial idea.  Once that idea is “born” from your research and planning, it must be properly nurtured in order to mature to a full-fledged business.  That’s when the work begins in earnest, and when the support of a community can become crucial to its survival.

5 Community Assets

Here are 5 community assets that can impact the growth, development, and maturation of a small business.

1.  Knowledge –  A community is a place or experience where knowledge is shared.  Each community member brings unique skills, perspectives, experiences, and level of education to contribute. Community mentors (those who hold and/or share the greatest amount of their community experience) bless others with their wisdom and often shorten the path to success for newer entrepreneurs in sharing their lessons learned.

2.  Encouragement –  A community is a place where achievements are recognized and celebrated, and where trials, challenges and failures are kept in perspective. Community “encouragers” help entrepreneurs keep going when things are tough or when vision is lacking, spurring us to create and set goals, to remain focused, to celebrate victories, and to overcome roadblocks. Their support is the glue of any community.

3.  Critical Analysis –  A community is a place where people ask hard questions and tell you the truth. Community “critics” stretch us to go beyond their comfort zones, and, through their analytical questions, ignite us to plan and develop business strategy.

4.  Cooperation –  A community is a place to meet like-minded people and to form strategic partnerships to collaborate on meaningful work. Successful entrepreneurs learn to leverage key relationships to expand visibility in their target niche, to launch cooperative business ventures, and to develop credibility and influence.

5.  Reservoir of Resources –  A community can serve as a self organizing reservoir of resources.  Through networking as a community member with supportive and sharing, like-minded individuals, an entrepreneur can identify the technology, business tools and resources that can help them run their business more effectively and grow more quickly.

So what does it take to raise a business?

Today, building a successful business takes passion, an entrepreneurial idea, and a nurturing business community. A fair amount of sweat, research and strategic focus are not to be excluded.

A community of sharing, supportive, experienced and learning individuals will contribute significantly to helping you achieve business success.

What online communities were helpful in developing your business?
Which communities provide good business ideas and support?
Share your comments here.

Dee Allomong_Community CatalystDee Allomong is Community Catalyst for
Let’s Talk Property Management: an online community
of news, strategies, tips and engaging discussions.
www.letstalkpm.com

Amos WhiteAmos White is a Social Media Marketng evangelist
and public speaker.Follow Amos on Twitter @Mos42
Advertisements

3 Responses to “Does it take a community to raise a business?”


  1. 1 Adrian Addesso December 3, 2009 at 10:29 pm

    Hi Amos! Ni meeting you. I´m Adrian from Connaxis an Outsourcing company based in Argentina. I´ve been looking for the coolest blogs about business and related stuff and I really like yours because you can perfectly understand everything. Our company has started a crowdsourcing platform for entrepreneurs and small businesses,would you mind taking a look at it? the address is http://www.guerra-creativa.com
    It´s a pretty cool idea and as I already told you, we are looking for nice blogs and websites that could be interested about this information.So, if you´d like to talk about it in your blog, feel free to ask for all the info that you need.Well that´s all, I hope you can answer me ASAP.
    Thanks! Adrian Addesso


  1. 1 Twitted by LetsTalkPM Trackback on December 3, 2009 at 5:52 pm
  2. 2 Imperial Advance Trackback on March 4, 2015 at 10:34 pm

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s




Subscribe

AddThis Feed Button

Enter your email address to subscribe to this blog and receive notifications of new posts by email.

Join 33 other followers

My Tweets

Social Minded

RSS Social Media in the News

  • Look to Social Media for the Gulf's Burgeoning Debates - Chatham House July 27, 2017
    Chatham HouseLook to Social Media for the Gulf's Burgeoning DebatesChatham HouseSince then, active engagement with the issue on social media has been sustained by both governments and citizens, with pro- and anti-Qatar hashtags emerging in both English and Arabic as the crisis continues. The tweets have been wide-ranging in nature ...
  • #CharlieGard: social media turns family tragedy into global war of words - Reuters July 27, 2017
    #CharlieGard: social media turns family tragedy into global war of wordsReutersLONDON, July 27 (Reuters) - The social media frenzy surrounding British baby Charlie Gard has turned one family's tragedy into a global debate, drawing donations and death threats, and views from the Vatican to the White House. The hashtag #CharlieGard ...and more »
  • The Right Social Media Metrics Are Different For Every Business - AdExchanger July 27, 2017
    AdExchangerThe Right Social Media Metrics Are Different For Every BusinessAdExchangerMany businesses struggle to measure their social media efforts. For most, the trouble starts right at the beginning: What, exactly, should we be measuring? The right metrics can make or break a company's measurement discipline since they're the ...
  • Social Media Lets Anti-Government Bundys Reach Followers - NPR July 27, 2017
    Social Media Lets Anti-Government Bundys Reach FollowersNPRGroups who monitor far-right extremists warn that anti-government militants are increasingly using social media to promote armed protests and violence. Facebook; Twitter. Google+. Email. Get The Stories That Grabbed Us This Week. Delivered to your ...
  • Social-Media Messages Are Becoming More Complex, and Nobody Knows Why - MIT Technology Review July 26, 2017
    MIT Technology ReviewSocial-Media Messages Are Becoming More Complex, and Nobody Knows WhyMIT Technology ReviewThe world of social media fills our lives and those of our children. Parents and teachers, in particular, wage a daily war with young people about the amount of time they spend on social media. At issue is the correct balance of screen time and ...
  • This 27-year-old got fired and went from making $50000 to over $100000 as an Instagram star - CNBC July 27, 2017
    CNBCThis 27-year-old got fired and went from making $50000 to over $100000 as an Instagram starCNBCDuring the holiday season, most Americans are looking forward to vacations and celebrating with family. But in December 2015, social media star Rachel Mansfield was devastated when she was fired from her job. The health and wellness social media ...

Follow Me

Paypal