Online Fundraising with Kickstarter: One woman’s campaign

What happens when you combine initiative
with your personal network?

@MediaChick scores a business trip to Denmark
with KickStarter.com

The Woman

Michelle Anderson (aka @MediaChick)
Author / Blogger
http://twitter.com/MediaChick
via Oregonlive.com

The Goal

Destination Denmark.
@MediaChick started a campaign amongst friends, family and her Twitter network to raise $5,000. The funds were to fund her multimedia gathering trip in Denmark for her upcoming digital love story. Read about her “Fund the Future of Storytelling and The Miracle in July” here.

The Campaign Nudge

MediaChick KickStarter 2

The Press

Oregon news story
MediaChick Kickstarter Campaign News Article on TwitPic

via TwitPic

The Campaign Video

See the campaign Video.

The Support

MediaChick gets support

The Finish

MediaChick Fully Funded Campaign

KickStarter: The Microfunding Service


Watch what Kickstarter microfunding campaigns can do:

Online Microfunding Sites

www.Kickstarter.com Artistic endeavors
www.kiva.org Non-governmental and citizen initiated projects
www.donorschoose.org Funds teachers classroom proposals

Who Benefits from MicroFundraising?

Microfunding is a many-to-one campaign initiative that is greatly enhanced via the internet.
Self-promotion microfundraising, combined with social networks, the potential for virality via networks effects presents a powerful strategy to produce change and dollars that fund small projects.
Michelle’s story is one of word of mouth and warm relationships, personal appeals and a good story told.
Know an artist, student, teacher, community group or village in need of innovative funding?
Who can you share this with?

Vodpod videos no longer available.

more about “Thank you from “My Best Day”“, posted with vodpod
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3 Responses to “Online Fundraising with Kickstarter: One woman’s campaign”


  1. 1 Jillian Brown September 15, 2011 at 1:23 pm

    check out Chicago artist Rachel McClusky’s kickstarter campaign!

  2. 2 Jillian Brown September 15, 2011 at 1:24 pm

  1. 1 Tweets that mention Online Fundraising with Kickstarter: One woman’s campaign « Amos White Internet Marketing Training & Stuff -- Topsy.com Trackback on June 17, 2010 at 12:32 pm

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