Facebook Like button Turns Web Pages into Two-Way Communication Channels

Message to Facebook:

Just because I “Like” a web page, post or video
doesn’t mean I want nor give my permission
to be contacted “back” by that post’s publisher.

After its recent update, users will find that clicking the Facebook Like button on any web page now enables publishers to publish back content to the feeds of all people who liked a specific page.

This turns all webpages on the internet with a Like button into a two-way communication channel.

The Good.

Well, this now allows publishers to directly publish replies as News Feed content in “all” users who clicked their Like button on their object: blog post, video, picture, link etc.

The Bad.

Spam. Here’s the scenario. You like a post or video on any website that you want to share on your Facebook News Feed or Wall.. Suddenly you get contacted back by the Publisher of the post about, how you can buy this or come to the show, etc. This is spam.

This FB update may be seen as a good step in enabling greater communication on the web, but IMHO, I find it a bit intrusive.

Bug Fix

One solution would be adding an option in the Like button for “Ok to Reply via Like button.”

See the full post on All Facebook here.

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1 Response to “Facebook Like button Turns Web Pages into Two-Way Communication Channels”



  1. 1 Facebook makes its move on Foursquare with Places « Amos White Internet Marketing Training & Stuff Trackback on August 19, 2010 at 12:54 am

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