Privacy on Fast Track Back to User Control

Google and Mozilla announce browser privacy tools

Congress should require all advertising and tracking companies
to offer consumers the choice of whether they want to be
followed online to receive tailored ads, and make that option
easily chosen on every browser.

— The New York Times

In response to the FTC December privacy report which endorsed support for a national ‘Do Not Track’ policy, Mozilla and Google recently moved to put privacy controls back in the hands of users.

‘Do Not Track’ is a first step in putting users in control of the way their information is collected and used online.

Both browser makers, Mozilla and Google, recently took independent initiatives in advance of a national policy.

Mozilla, the Open Source web developers and makers of the popular Firefox web browser says it is seeking ways to give users better insight and control into the ways their personal information is collected, used, stored and shared. They recently announced the coming release of a ‘Do Not Track’ feature for the Firefox web browser.

Chrome, the web browser of the eponymous parent company Google, released a browser extension that offers a “one-step, persistent opt-out of personalized advertising and related data tracking.”

Get the Google Chrome web browser.  Or try Mozilla’s Firefox web browser.

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1 Response to “Privacy on Fast Track Back to User Control”


  1. 1 Josiah February 1, 2011 at 10:24 am

    Outstanding write, I am browsing back on a regular to look for posts.


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