Archive for the 'blogging' Category

“Life In A Day” YouTube Debut

Life In A Day: Ridley Scott Remixes the World

Ultimate Remix

In a grand collaboration with the global community, Producer/Director Ridley Scott, Kevin MacDonald and the Youtube Community present the ultimate remix with what it is like to be alive on the 24th of July, 2010 on Thursday, January 27 at 8PM EST.

Visit Life In a Day. http://www.youtube.com/lifeinaday

 

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Are You Getting Paid to Tweet?

Monetizing Social Media Activities

Social Media Publishers Making Money

Monetizing your social media content like your tweets or fan page content is paying off.

According to a recent survey, over one-half (56%) of social media content publishers, including Twitter users and bloggers, report having monetized their social media activities.

Although the IZEA survey finding that 88.3% of social media publishers monetize social media seems somewhat high,  they also find some interesting data.

  • Twitter users earn 298% more for their blogs than non-twitter users in social media sponsorship.
  • Most common venues for sponsored social media activity:
    • Blog posts (64.3%)
    • Twitter updates (44.5%)
  • 52.3% of social content publishers have received direct material compensation for their social content.

Learn more about social media.

Read the full post here.

Team Blogging Just Got Easier

Email Post Changes plugin - email view. Image via WordPress.com

Multi User Blogs Get Edition Notices with Plugin

Do you have a collaborative or team blog?

WordPress‘ new plugin, Email Post Changes, helps multi-user bloggers notifying them of post editions.

Email Post Changes enables email notification when a user on a multi-user or team blog has edited your post, and give you a side by side comparison of the post versions.

A great tool for collaborative content creation.

Learn more about the plugin here. Or download it for your WordPress blog.

Will Future CEOs be Social?

Mark Cuban at the Web 2.0 conference 2005.

Mark Cuban, Chairman HDnet - via Wikipedia

As younger CEOs replace older ones, news consumption habits
change and social media continues its trend towards ubiquity.

What will our companies look like tomorrow?
How will future CEOs reflect today’s younger more social culture?

The following summarizes key points of Mashable’s great post on how future CEOs will use social media.

Can Today’s CEO be Social?

What’s the big deal? This is simply another medium for me to
listen to my customers, and talk to my customers.

Bill Marriott, Chairman, CEO of Marriott Int’l, talking about blogging

The CEO Today
George Colony of Forrester Research claims there we need a new model of social participation to facilitate the demands of today’s CEOs, citing that today.

  • Most of today’s CEOs are not social.
  • None of the CEOs of Fortune Magazine’s top 100 global corporations have a social profile
  • CEOs fear the risk of litigation
  • CEOs say they don’t have the time to be on social networks

Social Media combines huge scale (tons of people talking)
with massive granularity (ability to dig deep into one response).

– Seth Priebatsc, CEO (21y/o) SCVNGR

Photo of Craig Newmark.

Craig Newmark, CEO Craigslist - via Wikipedia

Seeing Social Media as an Opportunity

Transparency and authenticity are two important factors in our work
and social media allows us to amplify both in a significant way.

– LIVESTRONG CEO, Doug Ulman

CEOs considering using social media – Forrester’s CEO, George Colony.

  1. Target the right audience
  2. Define a clear reason to be social
  3. Set up social expectations
  4. Choose the right platform(s).

Embrace the Third Way
CEOs will lower internal organizational barriers so that it can engage the public at every level directly in achieving shared outcomes.

Mark Cuban, CEO, Twitter Profile

Recruiting and Scouting
CEOs will scout out the competition and search for potential acquires via social media properties.

Social Measurement and Monitoring
In the future, every CEO will have a social media dashboard.

Does your CEO use social media? Tell us here.

9 CEO / Top Exec Blogs to Know

Craig Newmark, CEO Craigslist
Bill Marriott, CEO Marriott Int’l
George F. Colony, CEO of Forrester Research
Richard Edelman, CEO Edelman PR
Guy Kawasaki, Managing Director Garage Tech Ventures
Ev Willliams, CEO Twitter
Tony Hsieh, CEO Zappos
Mark Cuban, Owner Dallas Mavericks / Chairman HDnet
Jonathan Schwartz, CEO, Sun Microsystems

Read the full Mashable post here.

Corporate blogging to rise 43% by 2012: eMarketer

US Companies using blogs for marketing purposes 2007-2012

Companies are finding that blogs fill a specific niche
that other forms of social media do not.
– Paul Verna, eMarketer Senior Analyst.

Social media marketing for companies is gaining traction and yielding business results.

A recent study on eMarketer shows corporate blogging to rise by 43% by 2012.

Most notable is the increase in companies marketing with a public facing blog. Up 1 in 3 (34%) in 2010, which is up from 1 in 4 (25%) in 2008.

Business value to companies in using blogs: for lead generation; as a traffic driver; for customer service.

How are you using your company blog?

Read the story on eMarketer.

Related posts

Just Pressed: WordPress 3.0 “Thelonious” hits the shelves

WordPress goes 3.0

New features abound in the newly released WordPress 3.0 named “Thelonius.”

Read more here.

Download your copy here.

Journalism 2.0: WordPress now powers The Independent

The Independent

WordPress, the blog publishing platform now powers The Independent, the UKs.

The Independent switched all its blogs on blogs.independent.co.uk from LiveJournal to WordPress. The switch now empowers the news journal offer a more customization to journalist and readers, and to “raise standards” improving the standard of comments by introducing the Disqus system.

Read about it on WordPress Blog.

Read The Independent Editor’s Blog post on it here and article here.

Learn about Disqus blog commenting system here.


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