Stronger than a karate chop. More viral than Susan Boyle.
The Old Spice Man racked up both explosive web traffic and sales for the makers of the men’s body wash brand.
Get the scoop, look here. I’m on a horse!
- The Old Spice Man comes to your voicemail (thenextweb.com)
- The Anti-Old Spice Man: Meet Rippin’ Rick (VIDEO) (blogher.com)
- Those Twelve Billion Old Spice Ads Really Worked [Advertising] (gawker.com)