Posts Tagged 'Yahoo'

Killer Marketing Strategies: No free lunch?

Buy someone a meal in a random act of kindness

How far does a compliment or gesture go
in your
social networks?

Let’s be real.

We’re all hopping around the web “Like”ing all sorts of content. We spend hours daily approaching others for business and social relationships without much time or effort genuinely spent enriching the lives, not just business, of those others.

Your brand is your behavior
as seen thru the eyes of others,
both online and off.

When the hallmark of business is relationships, how you enrich your personal and business prospects can add long-tail value to your online social capital.

Your brand is your behavior as seen thru the eyes of others, both online and off. Random acts of kindness add to your social capital bottom line – and to others’. Think “community volunteering” or “philanthropy”.

Here Are 7 Things You Can Do to Build Your Social Capital:

  • Share your thoughts and professional advice as blog comments.
  • Answer a question on a Q&A forum or professional forum.
    (Linkedin Answers, Yahoo Q&A, Mac Users Forum).
  • Leave digital *hugs* on someone’s misfortunate status update.
  • Write a brief post linking to a well written, informative, or provocative blog post.
  • Retweet a company brand or product citation (#CompanyHashtag) you respect.
  • Buy or offer a stranger a cup of coffee.
  • Pay the toll for the car behind you.

Participation and contribution are the glue in building and maintaining social connections.

Add value by helping another’s product or post — or day, and add to your social capital.

Read about one blogger’s random act of kindness.

Related articles

Google increases dominance while Microsoft Bing drops

Google search dominates US and global markets. Bing drops. Yahoo Search falls too.Google_Yahoo_Bing

A recent Mashable post on search market share that shows Google dominating both the US and global markets.

According to Experian Hitwise, Google increased its market share up 1% from from 70.24% to 71.08% in the US. Microsoft‘s Bing however struggles to maintain growth, dropping 5% in the US from 9.48% to 8.96% for September 2009.

Even more remarkable, Net Applications’ Market Share Report shows Google above 80% market share globally. See their report and graph here.

Google gains ground even over the second largest shareholder, Yahoo Search, drops 3% to 16.38% in US market share. Clearly the search engine giant, Google offers online consumers more with its algorithmic results.

What’s Your Analysis?

What is your favorite or most effective search engine? Comment here.

Amos White is a Social Media Marketing Evangelist and public speaker.
Follow Amos on Twitter @Mos42

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  • #MissingDCGirls: how a seldom-discussed social issue became a social media flashpoint - Vox March 25, 2017
    Vox#MissingDCGirls: how a seldom-discussed social issue became a social media flashpointVoxNumerous factors have fueled this belief — including the police department's use of social media to circulate information about missing persons cases, questions about a potential link to human trafficking, and the historical lack of police and media ...Missing DC […]
  • Social media, celebrities, and transgender youth - CBS News March 25, 2017
    CBS NewsSocial media, celebrities, and transgender youthCBS NewsIt's no secret that today's teenagers rely heavily on social media for interaction with friends, celebrities, and more. Between Facebook, Instagram, Twitter, Snapchat, and the blogging site Tumblr, the younger generation has seemingly endless avenues ...and more »
  • In so many ways, users of social media improve our journalism - The Denver Post March 24, 2017
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  • Workshop focuses on social media - SaukValley.com March 25, 2017
    Workshop focuses on social mediaSaukValley.comIt will provide an introduction to the way social media can help nonprofit organizations and businesses. Those attending are asked to bring a smart phone, tablet, or laptop. Wi-Fi will be available. The cost is $10, which includes a meal. Call 815-835 ...
  • A simple guide to understanding social media bios - Hindustan Times March 25, 2017
    Hindustan TimesA simple guide to understanding social media biosHindustan TimesOnce upon a time, we were advised against judging a book by its cover. That rule doesn't apply in the social media-obsessed world of 2017. Covers have been replaced by bios, which are used to make the best/ worst first impressions. This week, we ...
  • The myriad effects of social media on the justice system - The Denver Post March 24, 2017
    The Denver PostThe myriad effects of social media on the justice systemThe Denver PostIn real time, the Parker PD used the social media device to communicate with a terrified community. Tweets about what they knew, who they were looking for, where they were looking, why the school had been locked down. I scrolled and refreshed over and ...

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